Creating the strongest food brands in the Americas
Bia has a specialized vision
Focus on our Three Major Categories
We defined three main categories with high revenue pools & solid growth potential.

Coffee
$ 5.9 BN
Americas

Culinary
$ 41.3 BN
Americas

Sweet Snacks
$ 27.3 BN
Americas
Focus on The Americas
In-depth understanding of the Hispanic consumer across the Americas

Latin America
and the Caribbean

Hispanic USA
Our History
Focus on bottiling and distribution
Geographic Expansion

1885
Family Owned Mariposa (CBC) is established in Guatemala.

1942
PepsiCO names Mariposa (now “CBC”) as its exclusive bottler.

1997
Named “Anchor Bottler” for Central America.
First $100MM

2002
Bottling & Distribution 50/50 Partnership with Ambev. Introduction of juices & nectars through JV’s with Ambev and Livsmart.
Regionalization and Innovation

2009
Expansion to The Caribbean Acquisition of operations in Jamaica & Puerto Rico Reached $500 MM

2011
PepsiCo distributes Livsmart products in the USA

2012
Acquisition of operations in Ecuador. Bottler of the year in 2014. Reached $1BN

2016
Acquisition of operations in Argentina & Perú.
Multinational Company Structure

2017
Bia is born to capture opportunities in the food industry, starting with the acquisition of BEST and La Universal.

2019
San Marcos is acquired, entering into Mexico and USA territories.

2020
Bia’s expansion into Coffee industry with Café Barista, Garcomex, Los Portales and Solubles Instantáneos. Reached $2BN.

2021
Bia continues its expansion into coffee, snacks and culinary industry with Volio, Café Punta del Cielo and Iberia.

2022
Expansion of Bia CAM to Honduras. M&A of Maya, Walkerswood and Icapeb.

1885
Family Owned Mariposa (CBC) is established in Guatemala.

1942
PepsiCO names Mariposa (now “CBC”) as its exclusive bottler.

1997
Named “Anchor Bottler” for Central America.
First $100MM

2002
Bottling & Distribution 50/50 Partnership with Ambev. Introduction of juices & nectars through JV’s with Ambev and Livsmart.

2009
Expansion to The Caribbean Acquisition of operations in Jamaica & Puerto Rico Reached $500 MM

2011
PepsiCo distributes Livsmart products in the USA

2012
Acquisition of operations in Ecuador. Bottler of the year in 2014. Reached $1BN

2016
Acquisition of operations in Argentina & Perú.

2017
Bia is born to capture opportunities in the food industry, starting with the acquisition of BEST and La Universal.

2019
San Marcos is acquired, entering into Mexico and USA territories.

2020
Bia’s expansion into Coffee industry with Café Barista, Garcomex, Los Portales and Solubles Instantáneos. Reached $2BN.

2021
Bia continues its expansion into coffee, snacks and culinary industry with Volio, Café Punta del Cielo and Iberia.

2022
Expansion of Bia CAM to Honduras. M&A of Maya, Walkerswood and Icapeb.
Our Brands




















Who we are



Oscar Felibertt
Head of Snacks

Antonio Travieso
Head of México

Stephanie Paoli
Corporate Projects
7 years of experience | Marketing

Paola Santamaría
Head of Human Resources
15 years of experience | Commercial Engineer
Michele Marsicovetere
Culinary Head
Sammy Jazrawi
Head of Central America & The Caribbean
10 years’ experience/Master in management/Business Administration

Oscar Felibertt
Head of Snacks

Antonio Travieso
Head of México

Stephanie Paoli
Corporate Projects
7 years of experience | Marketing

Paola Santamaría
Head of Human Resources
15 years of experience | Commercial Engineer
Contact us
Contact us to request additional information
-
654 Madison Avenue 11th floor
New York, NY 10065 - +1-212-920-3894
- info@biabrands.co